The process begins with a crucial scoping phase. We take the time to deeply understand your context: your business challenges, relational model, KPIs, as well as your current and future marketing use cases. This key step enables us to accurately identify the requirements of your project.
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We employ a flexible and proven methodology for implementing Salesforce Marketing Cloud, using either the Agile model or the V-Model. This approach enables us to respond quickly and effectively to your needs while ensuring a structured and coherent implementation.
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Following this in-depth analysis, we configure Salesforce Marketing Cloud to meet your exact needs. Our goal is to provide you with a customized solution by carefully setting up the necessary features to maximize your marketing efficiency.
A diverse set of features designed to enhance customer engagement and marketing efficiency.
Email Studio
Create personalized email campaigns using various data sources such as web analytics and CRM (Customer Relationship Management) insights.
Mobile Studio
Develop personalized push notifications, SMS, and other instant messages to boost customer engagement on mobile devices.
Automation Studio
Integrate all customer data sources for a better understanding and segmentation of your audience, enabling more targeted campaigns.
Journey Builder
Design real-time, multichannel customer journeys (email, mobile, web). This tool allows A/B testing, behavior-based campaign launches, and ensures a unique customer experience at every touchpoint.
Advertising Studio
Create targeted ads using Salesforce customer data. It simplifies retargeting across platforms like Google and Facebook, enabling users to manage and track ad campaigns for effective message alignment and personalization.
Datorama
Centralize all marketing data, investments, KPIs, and decisions on a single platform. This provides a holistic view and enables better data-driven decision-making.
Einstein
Leverage artificial intelligence for customer journeys. It offers AI-driven insights for deeper personalization and improved understanding of customer behaviors.
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